Market Trends

Enhancing Visibility in Returnable Packaging to Boost Supply Chain Efficiency

Returnable transport items (RTIs) and returnable plastic containers (RPCs) play a crucial role in global logistics, yet they often lack visibility once they leave a facility. This lack of tracking can lead to inefficiencies, increased costs, and stalled production schedules. Traditional methods, such as spreadsheets and phone calls, become ineffective as the volume of RTIs […]

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Consumer Price Sensitivity Reshapes Food Packaging Landscape

The food packaging sector is grappling with stagnating volumes as economic pressures lead consumers to prioritize affordability over sustainability. According to a report by McKinsey and Company, high raw material costs and cautious spending habits have resulted in flat or declining packaging volumes across consumer markets in Europe and the United States. As consumers increasingly

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QR Codes on Food Packaging: A Marketing Tool with Potential Risks

A recent study published in Health Promotion International highlights the evolving role of QR codes on food packaging, primarily as marketing tools rather than sources of essential nutritional information. The research, led by Laura Bathie, examined 483 breakfast cereals in Australia and found that only 16% featured QR codes. While these codes direct consumers to

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